Social Media (SoMe)

We help you with your social media strategy, social media advertising and organic content. We can drive the content production, manage the advertising in Facebook Ads manager, manage collaborations with influencers or support your internal marketing team.

  • Be visible on all major platforms like Facebook, Instagram, Twitter and LinkedIn
  • We are proud to be a Facebook Marketing Partner, which gives us advantages such as better support and more tools for success
  • Our work is based on your overall business strategy and where you will get the best ROI
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Choose the social media platforms that fits your digital strategy

We often meet companies that experience difficulties in connecting social media activities with their overall strategy, finding continuity in their communication and evaluating activities, for example advertising.

That's where we come in!

What we can do

When we start a collaboration with a client, we always start with a strategic workshop to understand the business from the ground up.

We work with all social platforms

Facebook, Instagram, Tiktok, Snapchat, Twitter, LinkedIn, Pinterest - we work with all channels and help your company be seen in the way that is right for you. Among our clients you'll will find everything from smaller companies that have just started a Facebook page to some of Sweden's most well-known brands with hundreds of thousands of followers.

Target the right people

Our task is to ensure that your company is visible in the right social channels, in the right way, targeting the right people. Social media offers fantastic opportunities for communication and sales, but finding your way through all the different platforms can easily feel like trying to navigate a jungle with a blindfold and a broken GPS. With our experience we can help sift through the options.

Our services in Social
  • Advertising 
  • Measuring ROAS and ROI
  • Content plan for sociala media
  • Analysis of existing campaigns
  • Organic/editorial content
  • Choosing the right social media platform
  • Reaching your target group with the right message
  • Support and brainstorm ideas on a daily basis
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Common questions

  • Which social media platform should we focus on – and why?
  • Can social media help us increase our sales?
  • How do we allocate the budget per social channel to get optimal ROI?
  • How can we measure which revenue comes from which channel and if it is organic or paid?
  • How do we get a good balance between paid advertising and organic posting?
  • What should we write about in social media and how often should we post content?

We help create or improve your strategy

The strategy is constantly present and the base for the daily work. Our clients' goals can look different, but the most common thing we work with is to direct the strategy towards measurable goals, like increased sales. Based on that, we create and evaluate campaigns and activities - looking at what has the best ROI.

We simply make sure we do the right things.

Book a consultation

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The process

We analyze and advise

1

We make an initial analysis together including which channels you should work with, where your target group is and which business goals you want to achieve.

Strategy

2

We set a strategy for the work, regardless of whether it's paid advertising or organic content, the strategy is the basis for everything we do.

Access to accounts

3

As a partner, we need access to your accounts so that we can manage and optimize content. We can also support setting up accounts that doesn't exist, but we want our clients to own their own accounts and data.

Setup and start

4

When we have access to what we need, the work begins. Production and set-up starts according to the strategy.

Optimization and A/B-test

6

When the advertising has been running for a while, we optimize the result. We always do A/B testing at the campaign, audience and ad level.

Reporting

6

We report on the KPIs we set together and base our optimizations and recommendations on the data we collect. It's important to us that you are involved and understand what the investment yields.

Questions & answers

We are very flexible in the different types of contracts and invoicing. You can start with a fixed-price project and move to a subscription plan later, add some ad-hoc hours to your subscription or fixed price project if needed, etc.

The important thing to know is we don’t try to lock our clients into long-term contracts, and we always validate hours and costs with you beforehand.

We do work with a great variety of companies, from international leaders in their industry across 10+ countries to start-ups in Sweden and Europe. However, we consider it difficult for us to be cost effective below 10 hour projects or monthly subscriptions.

We are experts in Nordic markets and help a lot of international brands settling in Scandinavia, but we are working in all of Europe and the US.

We speak 6 languages internally, and have clients from all over Europe and the US.

We apply a 90 day cancellation notice policy, so you can end your subscription any time, with a bit of planning to allow us to reorganize our team. More importantly we do not try to keep any client hostage of a service, as some other agencies do.

You own your web and marketing assets, and we are fully transparent so you can take over with no blocker if you want to internalize any marketing services (as you will not find a better agency anyway).

We’re happy to offer you a 1-hour consultation call to review your situation and needs, and then build a tailored offer. Then we will adapt over time to make sure we spend your budget in the most efficient way.

If you need a more detailed evaluation of your web or marketing assets or your specific market before your make strategic decisions, we can start with a fixed price audit and strategy that will detail recommendations and options before we define a long-term scope of work.

One of our mottos is to adapt to the client’s needs. We regularly suggest changes in our focus areas, to always spend your budget in the most impactful way.

You can adjust your subscription level up or down (with a small notice period) following your company and the market evolution.

That is one strong specificity of Digital Dominance: every single team member is a seasoned digital marketing expert, we don’t recruit newbies and interns, and don’t use sub-contractors (except for specific projects like content writing to save you costs).

Your account manager at DD will most likely be the person who works directly on your marketing assets, and they will bring in other senior-level consultants based on their specialty when needed.

No empty automated report, no white-labelling, no intern filling up meaningless pre-made templates.

We are used to working with sensitive data in the finance or health industry, and we have developed strong processes to protect our data. We sign a non-disclosure agreement as part of our main contract, and we can also bring further guarantees for specific cases.

In the unlikely event you decide to leave us, we will accompany you in the smoothest possible transition to your new marketing plans. At Digital Dominance, our main source of new clients is recommendations from current and former clients.

For this reason, we will always favor durable relationships to short-term benefits. Besides, you will own all your web and marketing assets, we will never try to lock you into a platform or account we own.

At DD, our core value is transparency. You will know about our successes, but also about our challenges. We are fully committed to define the right KPIs that are really meaningful to your business, relevant and clear.

We adapt our reports to your needs, so our impact on the bottom line of your business is easy to read and matches your other monitoring tools.

Client cases

We are very proud and happy to work with everything from small businesses and startups to Sweden's and Europe's most well-known brands.

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Social media ads

3 655 students learned CPR through social media advertising

We helped the CPR council to run a social media campaign for their Everyone Can do CPR-training for children in school years 4-6. The platforms we chose were Instagram, Snapchat and Facebook.
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Search Engine optimization (SEO)
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Vagivital increased ROAS by 100% YoY from paid channels

VagiVital works with women’s health and develops products for intimate care – which are completely hormone-free. The company’s goal was to drive direct sales through the e-commerce site. We became their full-service partne...
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Tyréns
Advertising (SEM)
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Tyréns received 127% more job applications through digital marketing

Tyréns is one of Sweden’s leading consulting companies in civil engineering, with a focus on sustainability and innovation. The competition for employees in the industry is huge and so is the need for specialized engineers and consultants with hig...

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Annonsering (SEM)

Annonsering via Google Ads, Microsoft Ads och andra sökmotorer är alltid en bra början: du når personer som aktivt söker efter din tjänst eller produkt med fullständig kontroll över kostnaderna.

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Digital strategi

Vi utgår alltid från era mål och överordnade affärsstrategi för att tillsammans med er skapa eller förbättra en digital strategi.

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